QWIT CREATIVE
Creating Content for
Campaigns & Collateral
Over the years, I've worked as an independent creative partner for several agencies and clients—including Ogilvy, EM2 Design, Lighthouse Marketing and SPANX. Here's some of the freelance projects I helped concept & write across multiple touch points:
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Intercontinental Hotels Group: Concept and copy development for their IHG Rewards Club promotion across print, web, social media & PR Channels.
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PGi: Copy content for a series of humorous business etiquette vignettes used in a promotional eBook and various digital and social media outlets.
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Crystal Springs: Concept and copy development for their "Great Body of Water" campaign including online and video elements to introduce their new brand mascot.
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Roadie: Tone of voice development and digital copy content in support of the company launch to help establish their arrival as the premier crowdsourced delivery platform.
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SPANX: Copy development for a monthly e-marketing campaign and coordinated website landing pages, as well as print collateral for new product launches.